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BETTER BOOZE NEWS

WINE NOT?

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Something To Wine About

The Pandemic has been good to the middle class. Middle class wines that is. An article published this week in The Drinks Business details how middle tier wines that usually suffer in times of financial crisis are flourishing during the pandemic. Their explanations are few, but some speculation is that with the closure of on-premise, consumers are more comfortable splitting the markup difference and splurging on the above entry level marks. Simultaneously,...
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TESLAQUILA

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How Much Wood...

We lead this week with a story filed under "things that make you go 'Woof.'" Woodchuck Hard Cider sold this week for $20 million. Which would be great, if the previous owner hadn't bought it 9 years ago for $305 million. C&C Group out of Dublin Ireland, owners of big name ciders like Magners and others, made a big bet on the growing US cider market in 2011 and were rewarded with, well, nothing. Woodchuck reminds us of college parties and the good ol' days...
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CHANGE IS BREWING

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Witch Craft Beer

We lead this week with a very interesting story about witchcraft and women in brewing published by The Conversation. For centuries, brewing was an important household task primarily undertaken by women. Much of the iconography associated with witchcraft has been attributed to female brewers and the smear campaigns of the day that followed. The bubbling cauldron, the pointy hat (worn to be noticed in bustling markets), the cats for keeping mice out of the grain...

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